Staff Product Designer · currently at eBay

Creating clarity through simplicity

I turn complex problems into intuitive experiences that reduce friction and deliver meaningful impact.

View my work About me

Selected Case Studies

AI-Powered Listing Experience cover art

eBay · iOS & Android

AI-Powered Listing Experience

Using AI to transform complex listing workflows into effortless, camera-first experiences for new and reactivated sellers.

+56%Listings / user
−24%Time to list
+16%GMV / user
Read the case study →
Simplifying the Seller Listing Experience cover art

eBay · Systems Thinking

Simplifying the Seller Listing Experience

An end-to-end redesign of eBay's native listing framework — from hub-and-spoke complexity to a guided, simplified wizard.

+6.5%Listings / user
−20%Time to list
+2.1%GMV / user
Read the case study →

Philosophy

Great design reduces friction.

The best products feel effortless, almost invisible. It's the same reason a good RPG never needs a manual. When something's designed well, you just know what to do next.

No. 1

Reduce friction

Help people accomplish their goals with as little effort as possible. They came to do something, not get lost in the interface.

No. 2

Solve needs, not requests

Requirements and feedback are inputs, not instructions. The interesting problem is usually one question deeper.

No. 3

Learn through iteration

Ship, learn, and refine. Perfection is a direction, not a deadline.

Let's build something effortless together.

Happy to talk design leadership, AI-powered workflows, or why you should be reading Dungeon Crawler Carl.

Say hello See the work